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Ottawa Wedding Photographer hires WSI to increase Local Visibility

Madelene - 2017/09/09

Unlike other Ottawa wedding photographers, Mitch Lenet and his team create photographic opportunities based on their clients’ personalities and vision. They are fond of saying, “We don’t schedule spontaneity out, we work it in” which allows them to deliver photographs that don’t just capture the staged moments, but also details and memories that would otherwise be lost forever.

With such heavy competition online for wedding photographers, Mitch Lenet approached WSI eStrategies in Ottawa for help with gaining exposure and increasing traffic to his website. We delivered with a modern new website and the launch of a comprehensive SEO campaign designed to improve rank and traffic.

Mitch Lenet Photography

Particular Areas of Focus for a Comprehensive SEO Campaign

The beginning of any successful revamp includes extensive keyword research to learn how people are finding businesses like Mitch Lenet’s and what words were most successful at delivering traffic. Due to the nature of the photography business, local SEO was paramount to delivering leads for Mitch Lenet that would be most likely to use his services.  We found that our focus had to be on the following keywords to achieve our goals:

Armed with the best keywords, we began the work of creating new website content and taking the following steps to improve the search engine ranking for each page:

  • Internal linking
  • Submissions to directories
  • Local citation submissions to increase visibility in Ottawa searches
  • Business pages on search engines were created and optimized
  • A company blog and videos were created to deliver useful information to users and enhance keyword performance in search engines.

As well a solid content marketing strategy, which includes image submission, a continues syndication to social channels and blog posting channels such as

With a comprehensive strategy enacted, we continue to work closely with Mitch Lenet Weddings to measure the results of our efforts and adjust the strategy if required so we can continue to deliver more qualified leads, which convert to higher sales.


This post originally appeared here on Sept 6th 2017 https://wsiestrategies.com/ottawa-wedding-photographer-hires-wsi-increase-local-visibility/


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WSI Implements Local SEO for Rose Wang Dental in Nashua Area

Madelene - 2015/03/26

WSI is the Agency of record for Rose L. Wang DMD and Associates, a dentist in Nashua, NH. Dr Wang’s dental practice is one of the oldest and professional dentist practices in the Nashua, NH community. She employs many dentists in Nashua that deliver thorough, caring and relaxing dental procedures as noted by over 700 customer reviews over the years. WSI delivers their Local SEO and administers their PPC advertising while monitoring their over overall web presence.

Extensive teeth restorations

Dr. Rose L. Wang and her dental staff are well known for their efficiencies and expert delivery of extensive teeth restorations all under one roof. Dr. Wang has invested in her dental practice to have the latest dental technologies to repair teeth for people with missing teeth, broken teeth and gum disease. She is a Periodontist specializing in tooth implant restorations and permanent denture teeth restorations. A Periodontist is one of the eight dental specialists recognized by the American Dental Association.

 

rosewang

 

Search Engine Positioning

WSI helps Rose L. Wang DMD with search engine positioning by delivering their content marketing package on various sites like blogs at BloggerWordPress, and Tumblr as well as local directory listings and their Google+ business profile. Off-page search engine optimization for RoseWangDental.com involves creating content with relevant links on various third-party websites to improve their page rank.  This activity sends direct as well as indirect traffic to the site. Gathering new patients is the core focus of dental marketing and our Local SEO services consistently delivers new appointments for Rose L. Wang DMD and associates.

Dental procedure videos

WSI also built and published their new website that provides a very informative library of dental procedure videos. We find that potential new patients, who are candidates for extensive tooth restorations like to get educated while they are narrowing their choices for a new dentist provider.

 

WSI is the global leader in digital marketing. On average there are over two billion searches done on Google across the world every single day. Consumers are using the results in search engines to help them make an informed purchasing decision, so if you aren’t ranking in the first page for your specific keywords, you could be missing out on a sale. WSI would be happy to discuss your goals, or do an analysis of your current marketing activities.

This post originally appeared on this WSI blog: 

http://www.wsiwebsuccess.com/wsi-implements-local-seo-for-rose-wang-dental-in-nashua-area/

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