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SEO Efforts Increase with Growing Senior Living Network

Madelene - 2018-02-21

Senior Living

WSI Digital Marketing has recently launched increased SEO efforts for MorningStar Senior Living, a growing network of 20+ senior living communities located across eight states in the Western US. MorningStar is committed to providing a true home for residents amidst a beautiful, serene setting and a foundation built on honoring God, valuing all seniors and selecting a care team with a calling to serve.

Very pleased with the success so far, MorningStar has expanded the relationship with WSI to include SEO efforts for two of their newest communities under construction, one in Beaverton, OR and the other in Glendale, AZ. Both MorningStar Assisted Living & Memory Care of Beaverton and MorningStar Senior Living of Glendale are scheduled to open in late 2018.

In addition, for several of the Colorado communities, WSI is expanding the SEO effort to cover new keywords and higher levels of off page optimization.  These increased locations include MorningStar at Bear Creek, MorningStar at Mountain Shadows and MorningStar at Jordan.

For the on-page optimization of this phase, we focused on adding pages for additional keywords on the main MorningStar site.  Since each community offers a different mix of services and focused geographic areas, the keywords mapped to the pages differ across communities.  You can see the optimized pages here.

Colorado Springs, CO

https://www.morningstarseniorliving.com/communities/memory-care-colorado-springs-bear-creek/assisted-living-memory-care-floor-plans/

https://www.morningstarseniorliving.com/communities/assisted-living-colorado-springs-at-shadows/assisted-living-facilities-colorado-springs-floor-plans/

https://www.morningstarseniorliving.com/communities/assisted-living-colorado-springs-at-shadows/senior-living-communities-colorado-springs-amenities/

https://www.morningstarseniorliving.com/communities/assisted-living-colorado-springs-at-shadows/senior-living-colorado-springs-gallery/

https://www.morningstarseniorliving.com/communities/assisted-living-colorado-springs-at-shadows/memory-care-colorado-springs/

Centennial, CO

https://www.morningstarseniorliving.com/communities/assisted-living-centennial-co-jordan/assisted-living-communities-gallery/

https://www.morningstarseniorliving.com/communities/assisted-living-centennial-co-jordan/senior-living-centennial-co-amenities/

With the SEO optimized pages now up on the site the off-page optimization is beginning.  Initial off page strategy includes citation building for the community as well as an intensive blogging effort. These high quality blogs will be syndicated to WordPress, Weebly, Blogger and Tumblr

Each month of the SEO implementation will be monitored and carefully tracked along with the other communities.  Key metrics that will be measured include rankings, links, organic visits and leads from organic visitors.  We fully expect to see similar results that we are seeing at the other MorningStar Senior Living communities.

This blog post originally appeared at: http://www.wsiexpertinternetmarketing.com/our-blog/seo-efforts-increase-with-growing-senior-living-network


For SEO Services and Digital Marketing & Sales in Sweden, please contact WSI WebAnalys.
Local, National, Global, and E-Commerce Search Optimization & Lead Generation.
WSI Sweden. | Site | Search | Social | Mobile | Marketing Automation |


 

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La Caja de Pandora, an alternative remedies ecommerce store, relies on WSI to their SEO strategy

Madelene - 2015-09-09

La Caja de Pandora is an online store that sells products related to alternative therapeutic disciplines.  Some categories of these products are: floral Formulas, Bach flowers, floral breezes, essences of gems BE, essences of metals BE, essence of waters of seas, oceans and rivers, essences of female archetypes, male archetypes essences, essences of seeds, homeofonic essences, essences of Linnaeus clock, flowers of America BE, flowers of Australia BE, flowers of Hawaii BE, Ho’oponopono formulas, combined remedies and Schüssler salts.

La Caja de Pandora

SEO for Ecommerce

WSI was hired by La Caja de Pandora to develop a strategy for SEO. The on-page optimization is completed that consisted in optimizing 19th pages and make some adjustments to the site in order to make it able to position in search engines. These 19 pages are focused on the 19 main categories of products for La Caja de Pandora online store:

Digital Business Profiles

It can be noticed that there is a “BE” suffix in some of the above categories. It means “Body” and Emotion”. it is used, since these remedies act effectively in the body and emotions of people. Also, the off-page optimization phase is running in order to increase the popularity of La Caja de Pandora, which also includes the creation of profiles in business directories, customer reviews, external blogs (Google+, WordPress, Tumblr, Weebly y gHost) and produce signals in social networks.

WSI will deliver to La Caja de Pandora various detailed reports, about the level of organic, direct, referenced and social networks traffic, in order to demonstrate the progress of SEO to gain market share and will report each month the return on investment by means of setting up the website to assess the sales conversions.

This post originally appeared on http://www.wsiwebdeal.com/la-caja-de-pandora-ecommerce-de-remedios-alternativos-se-apoya-en-wsi-para-su-estrategia-seo/ and was translated to English Language.

Contact WSI in Sweden – WSI WebAnalys Sweden
Email: info@wsiwebanalys.se

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