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Laundry and Dry Cleaning Service Continues SEO Program with WSI for the 8th Year

Madelene - 2017/09/20

Sarni Cleaners of Greater Boston is a third generation family-owned and family-operated laundry and dry cleaning service with a commitment to quality and customer service. James Sarni, Sr., grandfather of current CEO, Ken Sarni, pioneered laundry pickup and delivery service to Boston’s affluent society with his horse and buggy in 1929.

Today, Sarni Cleaners operates four stores in Downtown Boston, North End, South End and Lynnfield. Services include laundry (wash, dry and fold), dry cleaning, shirt laundry, alterations, wedding gown preservation as well as home/office cleaning, clothing restoration, home and office cleaning and janitorial services. The company has a fleet of five pickup and delivery trucks servicing Boston and Cambridge.

In 2010, Sarni Cleaners engaged WSI for website development, local SEO and email marketing services to compete with a local venture-backed startup in laundry pickup and delivery services as well as other established dry cleaners moving from the suburbs into the city. The SEO program focuses on the following keywords

Throughout the years, despite the disruption and competition from various app-based laundry pickup services including ventured-backed Washio, WSI’s local SEO program has enabled Sarni Cleaners to consistently rank on the first page of Google search results and in map results, resulting in thousands of new customers online and in store for the company.  The online pickup and delivery order form has automated the company’s workflow for laundry and dry cleaning pickup service since 2010.

As business grows, Sarni Cleaners has also started new services in home/office cleaning and clothing restoration. WSI has helped the company build their web presence in these services as well.

WSI’s local SEO program includes sharing content on WordPress, Tumblr, Blogger, and Weebly, as well as frequent posts on Facebook, Twitter, Google+ (Boston Financial District, North End Boston, South End Boston)  and Pinterest.

WSI’s digital marketing solution also includes email marketing to the company’s customer list. Monthly promotions has helped to retain customers over the years.

In 2014, WSI built a new responsive website for Sarni Cleaners to ensure an excellent user experience. We anticipate continued success in helping Sarni Cleaners grow their business using our digital marketing solution.

About The WSI Touch

WSI is a global digital marketing company with over 1000 consultants in over 80 countries, offering a full range of digital marketing services including website design, search engine optimization, pay-per-click advertising, email marketing, social media marketing, e-commerce and much more. The WSI Touch is the local WSI office in Natick, Massachusetts.


This blog post was originally published at http://www.thewsitouch.com/laundry-dry-cleaning-service-continues-seo-program-wsi-8th-year/


For SEO Services and Digital Marketing & Sales in Sweden, please contact WSI WebAnalys.
Local, National, Global, and E-Commerce Search Optimization & Lead Generation.
WSI Sweden. | Site | Search | Social | Mobile |


 

Schedule My Rent Engages WSI for SEO Services

Madelene - 2017/07/29

Schedule My Rent hired WSI for a search engine optimization campaign. Both companies are based in Albuquerque New Mexico.

Schedule My Rent is a FinTech company making it easy for landlords to collect rent online. Millions of small landlords still collect rent the old way, collecting with paper checks and keeping track of everything with a spreadsheet.

Schedule My Rent is a landlord software that:

  • Does Online rent collection from a tenant’s bank account
  • Makes is easy for the tenant to do online rent payments
  • Minimize need to collect rent by reminding tenants every time a payment is due
  • Stops the hassle of lost mail and risk of cash
  • Splits rent between roommates
  • Sends rent to your bank account
  • Keeps landlords and tenants updated every step of the way with the best dashboards in the industry

In the first phase of the SEO campaign, WSI optimized their new website for search engines and improved the conversion architecture of the site.

In the second Phase of the SEO campaign WSI will build backlinks to the website to improve it’s rankings in the search results. Blogging will be an important part of the backlink strategy and WSI has created a professional business profile for Schedule My rent in TumblrWeeblyBlogger, Medium or WordPress.

Monthly reporting will be conducted with the client to keep them informed of the progress we are making. With the help of WSI, Schedule My Rent will only continue to experience growth and top rankings.


Originally published at: http://www.wsiwebenhancers.com/schedule-rent-engages-wsi-seo/


WSI Sweden – SEO services for local, national and global businesses.


 

Denver Pergola Systems Introduces New Aluminum Louvered Pergola System To Denver

Madelene - 2017/02/01

WSI Digital Marketing Campaign Is Cornerstone Effort To New Market Launch.

Denver Pergola Systems has become the exclusive dealer for Arcadia™ Luxury Louvered Roof systems in Colorado concentrating on sales and custom installs of pergolas for commercial venues as well as residential pergolas.

With a launch in a new market where traditional wooden pergola and shade structures are the norm, there is a steep branding curve to this relatively new, but highly innovative shade structure system. The first marketing challenge WSI is providing for Denver Pergola is increasing their SEO efforts.  Implementing a strategy that will increase visibility and brand recognition in a new market are top priorities for this company.

With such a unique and new product, WSI got creative with the keyword research. 

  • We determined “What types of other products compare to the function of a pergola?”
  • We examined the natural vernacular people of this region use.
  • We evaluated what the competition was using for their websites.
  • We did actual geo-located (via proxy server) searches for possible keywords, and we researched the content that garnered the top positions in SERPs.

As with all our SEO campaigns, WSI developed buyer’s personas to identify, not just demographics, but buyer behaviors, determining what are prospective customers’ interests? What kinds of content do they find appealing? What are the motivational factors that would drive them to make such a big investment in their outdoor living spaces? Along with a high degree of visual elements, WSI designed its campaign to provide content that Denver Pergola’s buyer personas will find helpful, interesting, and compelling enough to click through and convert.  

The marketing project also includes local elements. While Denver Pergola can and will service the entire Colorado area, their focus is Denver. So, it is important to make certain that all NAP throughout the Internet is correct and accurate.

With such a visual, high-end product, WSI also is utilizing all the possible social channels and off site platforms. We set up various channels to highlight the product as well as provide content relevant to our buyer personas on Google Plus, Blogger, WordPress, Pinterest, Weebly and Tumblr.

In the six months since starting the Denver Pergola Systems campaign, the URL www.denverpergolas.com has reached page one in SERP for a number of high search volume outdoor living industry keywords.  For a superior organic SEO approach, contact WSI and discuss the conversion opportunities that await you.

This post originally published on http://www.wsiwebwisemarketing.com/denver-pergola-systems-introduces-aluminum-louvered-pergola-system-denver/

Phoenix Dog training Facility hires WSI to Increase Visibility and Clients

Madelene -

AS Dog Sports is  known for being the premier indoor dog sports and dog training facility in the Scottsdale/ Phoenix area.  They are an APDT affiliated facility which is staffed by certified  dog trainers who are master in the philosophy of positive training methods. With over 65 dog training classes per week being offered, as well as services such as Dog Board & Train, Dog Walking services, in home Pet sitting  and a Dog Training Academy to train people who are interested in learning how to be a dog trainer, AZ Dog Sports has just about everything for the dog lover! 

AZ Dog Sports is not only competing with dog industry websites and big chains for many of their services, but also they  compete with individual providers working out of their homes, as well as online training academies. This makes the local digital presence essential for their success!

They came to eSpark Marketing with two specific goals for their online presence-

Upon examination of their website and their current SERP positions, we constructed an SEO strategy to focus on each service area individually, starting with their most coveted buyer persona; the person interested in learning how to become a dog trainer or improve their dog training skills for an occupation or hobby within the dog industry

Afterwards, we remapped the website, rewrote content, conducted on page optimization and off page optimization in order to achieve more traffic and increase conversions. Besides search engine optimization, our plan also included pieces of social media ad campaigns, social meeting training  and improved analytics reporting.

That new innovative marketing took off! In the first year of business for the AZ Dog Smart Academy (newly expanded name), the marketing brought in dozens of new students and introduced a whole new generation of certified dog professionals to the valley of the sun!   If you’d like more information about AZ Dog Sports or AZ Dog Smart Academy, please follow our blogs on Blogger, Tumblr, WordPress or Weebly.

This blog originally appeared on http://www.esparkmarketing.com/esparkmarketing-has-gone-to-the-dogs/

Urbielewicz Murphree CPA’S PC has engaged WSI to improve their website and it’s rankings in search engines

Madelene - 2016/03/23

CPA Albuquerque

Urbielewicz Murphree CPAs is an Albuquerque, New Mexico based CPA company. There you’ll find a team of accounting specialists who enjoy people. Your stories inspire them to continue to raise their standards of professionalism and service. They find it a privilege to support their clients success at every step.

UrbielewiczMurphee CPA’S have following services:

When optimizing the Corrales CPA webpages we chose keywords based on relevance and search volume thorough comprehensive key word research. New pages were created and existing pages changed and new SEO friendly content was written.

The optimized pages have been live for only a short time and already the organic footprintof the Corralescapas.com pages is growing stronger. During the next several months, the off page optimization including additional link building and blog syndication to WordPress, TumblrWeebly, Blogger and Blog.com would accelerate these trends.

 This post originally appeared here:http://www.wsiwebenhancers.com/urbielewicz-murphee-cpas-pc-has-engaged-wsi-to-improve-their-website-and-its-rankings-in-search-engines/

Assisted Living Chain Expands Relationship with WSI

Madelene - 2016/03/21
Assisted Living Reno NV

Assisted Living Reno NV

WSI Digital Marketing has recently launched a SEO initiative for a 2nd location of MorningStar Senior Living, a network of senior living communities located in the Western US. 

Our first implementation for the Phoenix location, MorningStar Assisted Living and Memory Care at Arcadia, continues in the off page optimization phase and all signs are positive.  Rankings, visits and conversions are all up. 

The 2nd location, MorningStar Senior Living of Sparks, is located in Sparks, NV near the city of Reno.  The Sparks location offers independent living, assisted living, memory care and short term care.  Their goal is to create a true home where residents can enjoy their retirement years as carefree as possible. 

To begin optimizing the Spark pages we chose keywords based on relevance and search volume thorough comprehensive key word research. A master keyword was chosen, as well as supplemental keywords in the same semantic category.  URLs were changed or created for new pages and new SEO friendly copy was written.

See the live pages here :

Assisted Living Reno NV

Senior Living Reno NV

Independent Living Reno NV

Assisted Living Sparks NV

Memory Care Reno

The optimized pages have been live for only a short time and already the organic footprint of the Reno-Sparks pages is growing stronger.   During the next several months, the off page optimization including additional link building and blog syndication to TumblrWordPress, Weebly and Blogger would accelerate these trends.


This post originally appeared here: http://www.wsiexpertinternetmarketing.com/our-blog/assisted-living-chain-expands-relationship-with-wsi

Contact WSI Sweden, Madelene Wadelius, WSI WebAnalys.

 

Economic Sciences Faculty Hires WSI For SEO Services

Madelene - 2015/12/21

Francisco Marroquin University

A World Class Academic Program

Francisco Marroquín University (Universidad) in Guatemala is one of the most prestigious establishments in the country as well as the rest of Latin America. Founded in 1971, it has various faculties being Economic Sciences (Ciencias Económicas) one of the best in the region.

This faculty was founded in 1972 and offers a world class academic program and experience dedicated to talented and disciplined students.  Located in the heart of Guatemala City its campus is surrounded by gardens and forest that serves as habitat for more than 850 varieties of plants and 200 species of birds which converge with modern and technologically advanced buildings.

Among all universities in Guatemala (Universidades en Guatemala) that offer degrees (carreras universitarias) related to the business environment,  the economic Sciences Faculty from UFM provides the ideal environment for personal, career and academic growth with degrees such as Business Administration (Administración de Empresas), Industrial Engineering (Ingeniería Industrial), Computer Science (Ingeniería en Sistemas), etc.

  Facultad de Ciencias Economia

Positioning as Leaders on Search Engines

Understanding the importance that the digital environment has today and knowing as a fact that the Economic Sciences (Ciencias Económicas) faculty is a prestigious and innovative leader in business education, Estrategia Digital WSI was recently hired to develop a strategy to position the faculty among the top on search engines.  We are aware that the new generation of students utilizes this valuable tool to investigate and search for alternatives and information about probable degrees (carreras universitarias) that provides them with a brighter future and career. The first phase will include phrases such as: 

Universities in Guatemala – Universidades en Guatemala

University – Universidad

College Degrees – Carreras Universitarias

Business Administration – Administracion de Empresas

Industrial Engineering – Ingenieria Industrial

Computer Science – Ingenieria en Sistemas

Economic Sciences – Ciencias Economicas

With this new Digital Marketing, the Faculty is moving towards the future and hopes to attract more students searching for a better education.

This blog first appeared at http://www.estrategiadigitalwsi.com/FCE-hires-WSI- for-SEO on Dec. 20 2015.

 

 

The Conco Companies Retain WSI for a Third Year of Comprehensive Digital Marketing Services

Madelene - 2015/08/05

The Conco Companies are one of the USA’s largest commercial concrete contractors, and holders of the Guinness World Book of Records record for the largest continuous concrete mat pour, on the Wilshire Grand in LA scheduled to be completed in 2017.

WSI is one of the largest digital marketing agencies in the world, with over 1,000 offices in 81 countries. 

Concrete Pumping

Concrete Pumping

WSI and Conco have just agreed to strengthen a mutually beneficial partnership that has dramatically improved Conco’s online presence and lead generation. First initiated in July 2013, the engagement initially focused solely on SEO, and has since blossomed into a comprehensive service offering including SEO, web development, e-mail marketing, social media marketing, PPC and mobile app development.

Over the last 12 month’s WSI’s has added 62 pages to the Conco site, posted 120 off site blogs to multiple accounts, created and marketed an Android and Apple mobile app that features the available concrete pumps that Conco offers at its various locations, and optimized 5 different social media platforms.

Moving forward, WSI will continue to optimize Conco’s web presence through the creation of a newly designed responsive web site, a drive to expand Conco’s already impressive e-mail list, increased social media presence, add a Weebly blogging account and deepen SEO efforts on high value keywords in SEO.  Specifically, WSI will focus on moving Conco up into top three ranking positions for the following high value keywords:

Last, but certainly not least, WSI will also focus on improving Conco’s web presence in Denver by increasing visibility of the following geo-modified keywords such as “concrete contractors Denver”.

Some of the notable projects that Conco has been involved with include the following:

The Main Street Gateway Project in Bellevue Washington. The Conco Companies provided the structural concrete package this mixed-use project. This includes the pumping, place and finish, shotcrete, and formwork along with supplying the reinforcement.

The Kinects Tower in Seattle Washington. This is a new mixed-use 41-story high-rise currently under construction.  Once complete the tower will consist of 356 multi-family units varying from traditional studios to luxury penthouse suites located on the top two floors as well as 4,658 sq. ft. of retail space on the ground level. Conco’s is constructing four levels of below grade parking and five levels above to provide the building with 316 parking stalls.

LuXe -1650 Broadway Street, San Francisco.  This project is a 34-unit condominium Conco is providing all of the concrete pumping and reinforcement services. In addition Conco is constructing two floors below ground that will contain 49 parking spaces for residents.

1650 Wewatta, Denver, Colorado.  Conco was awarded a concrete contract by Holland Partners for a 21-story luxury apartment building next to the historic Union Station in downtown Denver. The building will include 288 apartment units, 260 parking spaces, and approximately 7,000 SF of retail space.

Conco and WSI are looking forward to a mutually beneficial relationship for many years to come.

This post originally appeared on http://www.wsiexpertinternetmarketing.com/our-blog/the-conco-companies-retain-wsi-for-a-third-year-of-comprehensive-digital-marketing-services

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