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Private Transportation Co. trusts WSI for SEO

Madelene - 2017-11-16

Transporte privado de pasajeros

WSI Digital Marketing has recently launched SEO efforts for Teletrans Chile.

Teletrans is a private ground transportation company which was born in 2004. It  offers private ground transportation services for executives, with bilingual drivers and luxury vehicles in Santiago City, and also in different parts of Chile. It also offers private transportation for both foreign and national tourists, from and to airports covering the main cities and regions along the country.

It offers its services to  prestigious national and international companies, public and private institutions, including government and international entourage.

WSI Digital Marketing has been hired by Teletrans to implement SEO, covering 5 keywords for its Spanish website. Previously WSI Digital Marketing started the SEO implementation for 5 keywords for their English website. The following pages are covered in this phase of the implementation:  

http://teletrans.cl/es/inicio/

http://teletrans.cl/es/arriendo-de-van-con-chofer/

http://teletrans.cl/es/arriendo-de-buses-para-viajes-especiales/

http://teletrans.cl/es/traslado-aeropuerto-vina-del-mar/

http://teletrans.cl/es/transporte-al-aeropuerto-de-santiago/

With the SEO optimized pages now up on the site the off page optimization is beginning. Initial off page strategy includes citation building as well as an intensive blogging effort. These high quality blogs will be syndicated to Tumblr, WordPress, Blogger, and Weebly.

Each month of the SEO implementation will be monitored and carefully tracked.  Monthly reporting will be conducted with the clients to keep them informed of the progress we are making. Key metrics that will be measured include rankings, links, organic visits and leads from organic visitors.

With over 1,000 offices in 81 countries around the globe, WSI provides digital marketing services on a scale that most local providers just cannot match.  Born in 1995, at the birth of the Internet, we have always been, and always will be, an entirely digital marketing agency. 

 This post originally appeared at  http://www.wsidigitalnet.com/cia-de-transporte-contrata-a-wsi-para-seo/


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WSI Retained by WCM Industries for Fourth Year of Digital Marketing Services

Madelene - 2016-01-20

Eagle Mountain Products logo

 

WCM Industries, the manufacturer of Watco drains and Woodford faucets, has retained WSI to continue for a fourth year of digital marketing services for their e-commerce site called Eagle Mountain Products.

WSI was originally retained by Eagle Mountain Products back in late 2012. The initial project included creating 58 SEO landing pages optimized for keywords with volume of over 80,000 searches per month.  The on-page optimization was followed up with organic link building and blog posting on popular blogging platforms.  This activity led to huge growth in organic visitors, and a very satisfied client.

Phase two of the SEO, which began in June of 2014, focused on optimizing the e-commerce site’s category and sub-category pages.  In all, 199 of these pages were optimized with new URLs, Title Tags and Meta Descriptions.

In 2016, we will be targeting repeat purchasers of the Woodford Model Y34 yard hydrant repair kit and the Watco 924 Innovator flexible bathtub waste. This will be a highly targeted campaign of SEO link building to promote these two successful best sellers.

Activities will include linking back to the targeted pages with Watco blog posts at Blogger, WordPress and Google+ focused on bathroom repair and improvement and Wordford posts at Blogger, WordPress and Google+ with an emphasis on gardening and the benefits of yard hydrants.  In addition, relevant posts for Eagle Mountain Products will be posted to Tumblr and a Google+ brand page.

We look forward to a continued partnership with WCM Industries and Eagle Mountain Products.

WSI is one of the largest digital marketing agencies in the world, with over 1,000 offices in 81 countries.  Born in 1995, at the birth of the Internet, we have always been, and always will be, an entirely digital marketing agency.  We understand that no two businesses are the same, so we take the time to understand our client’s organization and build campaigns that help achieve their goals.

Originally posted on:  http://www.wsiexpertinternetmarketing.com/our-blog/wsi-retained-by-wcm-industries-for-fourth-year-of-digital-marketing-services

 

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WSI Provides Technical Ecommerce SEO Consulting to The Bed King

Madelene - 2016-01-14

Bed King South Africa

 

The Bed King is a well established bed retailer in South Africa, which sells an impressive range of beds, mattresses, pillows, sleeper couches, bunk beds and bedroom furniture. Over the years they’ve also built up an enviable reputation for incredible customer service right from the shop floor, all the way through to the delivery of the merchandise, and their website has more than enough testimonials from satisfied clients to prove it.

Our WSI team in Cape Town has been involved with The Bed King for a number of years now and we’re well into their 3rd generation website. We first helped them to move on from their original site, which although visually appealing, the site architecture and on-page SEO was so poor that there was no chance it was going to rank for the competitive phrases that drive massive traffic in this industry. Over the next 2 years we steadily moved The Bed King up to the top 3 positions for well over 50 key traffic generating phrases, including beds, mattresses, sleeper couches, bunk beds, simmons, restonic, serta and many more. The second website also helped Bed King to move forwards with their first implementation of an e-commerce site, maintained the search engine rankings seamlessly and started to get online sales moving.

Several years down the track it was time for the 3rd website, but this time the team at Bed King requested considerably more custom functionality and we agreed it was time to bring in a third party development team that specialises in custom development for ecommerce websites to facilitate the development of a range of tools that could help clients to choose a mattress online, otherwise known as “mattress wizards”. Sounds great… but website owners beware… this can be the start of a challenging road.

We have learnt that custom ecommerce platforms often introduce a number of technical ecommerce SEO challenges. You name it, this platform introduced it, mainly in the form of mass duplicate content as a result of pagination, search query pages, dynamic filter pages, product ordering pages, url re-writes in the htaccess file and much more. At some point, the site had over a million pages being indexed by Google, the bulk of which were serving up duplicate content, thanks to the above issues. Many a SEO company would have told their client to move on and find another platform… but not so at WSI. We dug deep, working with the third party development team to get to the bottom of it.

Since identifying the route cause, we’ve got the URL count back down to less than a 1000… one url for each content page and just one url for every product page – no matter how you access it… because well, that’s what is optimal for users and therefore what Google wants too. Trust us, it’s not the first time we’ve identified and worked to resolve these kinds of issues… and yes even the websites of some of the world’s top brands need to have these issues addressed. The upside however, is that once fixed, the jump up the ladder on search engine results pages are dramatic.

Our team is keeping a firm watch on The Bed King’s rankings, already they are back on 1st page for mattresses, sleeper couches, bunk beds and many more, and as we increase our clients offsite content syndication on platforms such as Tumblr, Blogger, WordPress, Weebly, Behance and Google+, we expect to see not only rankings improve in the new year, but also online and offline sales at The Bed King’s growing network of bed stores, which now service Cape Gate, Claremont, Tokai, and Northgate in Cape Town, and Boksburg, Fourways (Johannesburg) and Pretoria in Gauteng.

Originally posted on: http://blog.wsiwebmarketing.co.za/wsi-provides-technical-ecommerce-seo-consulting/

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Probe Station Manufacturer Chooses WSI as SEO Agency

Madelene - 2015-01-13

Probe

The Micromanipulator Company is a leading global semiconductor test probe manufacturer with extensive experience in leading edge applications ranging from low current, to high speed testing. The company’s probe stations and probes tips are used by leading semiconductor wafer manufacturers around the world to test at the wafer level to ensure the highest possible quality.

WSI was selected to optimize Micromanipulator’s web site to rank for key words that are relevant to their product line, and that have significant search volume to drive large numbers of potential customers to their web site.

The keywords WSI selected cover two categories of searches.  The first category contains keywords relevant to what the company is, such as wafer prober manufacturer, or probe pin manufacturer.  The second category of keywords selected contains keywords relevant to what the company makes, such as wafer probers, and wafer chucks.  In all, WSI optimized 16 pages, covering a total of 30 keywords.

The next step for this SEO implementation will be the creation and syndication of content relevant to the optimized keywords.  In order to accomplish this, WSI set up three off-page blogs accounts on WordPressBlogger and Tumblr. Over the coming months, WSI plans to create informative blogs on topics relevant to the semiconductor testing industry and post them on these blog sites, with links back to the relevant pages in the Micromanipulator site.

The combined effect of the on-page and off-page SEO optimization will increase the company’s rankings, which will in turn drive more qualified traffic, which will in turn increase leads and sales for Micromanipulator.

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