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Case Study Sears Floor Covering Centre

Madelene - 2016-01-02

Search Engine Optimization and Internet Marketing Campaign

Sears WSI Case Study

 

To assist Sears Floor Covering Centre gain business we developed a new internet marketing plan. We delivered  a consolidated internet marketing and social media marketing plan.

In our video below you can listen to Scott Newman and Steve Muschler, Owners of Sears Floor Covering Centre, on the challenges facing Sears Floor Covering Centre and the retail industry, what Sears did to overcome the challenges and the results they are seeing. The major challenge they were facing was to increase foot traffic to the store and awareness about Sears Floor Covering locations. 

WSI internet marketing plan for Sears Floor Covering Centre included a new website based on SEO friendly design, pay per click campaign, online coupons and promotions and permission based email marketing. With this SEO campaign from WSI, the visitors to the website increased considerably and online orders are being generated on a constant basis.

 

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