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New Mexico University continues partnership with WSI for SEO and content marketing

Madelene - 2018-03-09

New Mexico University Website

WSI extended is partnership with Eastern New Mexico State University to continue SEO and online marketing initiatives for the university. For over 80 years ENMU has prepared students for careers and advanced study. ENMU serves students of traditional age, adult learners and organizations through undergraduate and graduate programs.

ENMU has worked with WSI for over two years to improve its online visibility to prospective students. WSI previously completed an in-depth on-page search engine optimization and keyword analysis to develop baseline metrics and initial campaign strategies. To assist in delivering ENMU’s message of quality, affordable and convenient education programs to more prospective students, WSI will continue its campaign initiatives with greater focus.  After reviewing ENMU’s program priorities and campaign goals, WSI and ENMU identified five key programs to highlight. These five programs and their respective optimized web pages are:

ENMU’s custom program includes organic search engine optimization as well as a market-segmented paid advertising approach that leverages multiple types of display and remarketing advertising. This will continue to forward the goal of increasing ENMU’s sites’ search engine page ranks and on-site conversions. Beginning with developing keyword optimized blogs describing the highlighted programs’ unique offerings, WSI’s SEO strategy to reach more prospective students includes both on and off page optimization. This work sends direct as well as indirect traffic to the site, increasing the page rank. These blogs will be posted on Blogger, WordPress, and Tumblr. Lastly, for visitors to ENMU’s sites, WSI continues to engage prospective students through diverse remarketing campaigns that reinforce ENMU’s message, increasing repeat visitors to the site.

About ENMU

As New Mexico’s largest regional comprehensive university, ENMU opened its doors in 1934 as Eastern New Mexico Junior College. In 1940, after adding additional classes leading to a bachelor’s degree, the school was renamed Eastern New Mexico College. ENMC was accredited as a four-year liberal arts college in 1946-47. Graduate work leading to the master’s degree in some departments was added in 1949, and April 5, 1949, the Board of Regents approved the change of the institution’s name to Eastern New Mexico University.

About WSI

WSI is an innovative digital marketing agency with offices in over 80 countries. We help entrepreneurs and business leaders cost-effectively unlock the full potential of their business by leveraging the Internet and its many unrecognized opportunities.

There are no magic bullets when it comes to growing your business; however with over two decades of experience we have discovered proven means for delivering exponential results. WSI can help you realize your vision through intelligent, time-tested marketing strategies and methodologies.

This blog was originally posted at:  https://wsiconnect.com/blog/new-mexico-university-continues-partnership-wsi-seo-content-marketing/


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WSI - Helping Ideas Realise Their Potential

Leander CPA firm retains WSI to promote 401K Plan Auditing services

Madelene - 2015-07-06

Larry J Phillips III, CPA is a full-service tax, accounting and business consulting firm in Leander, TX.  As a member of the American Institute of CPAs (AICPA’s) Employee Benefit Plan Audit Quality Center, the experienced professionals at Larry J Phillips III, CPA help 401K benefit plan administrators through the ERISA audit process and instill confidence that the employee benefit plan conforms to the regulatory requirements of the Department of Labor and the IRS.

Larry-J-Phillips-III-CPA (1)

Federal law mandates companies that offer 401K Employee Benefit Plans and have more than 100 participants have an independent auditor perform an annual audit of their benefit plans.  Not all CPA firms conduct these audits so WSI was retained in June 2015 to promote this firm’s Employee Benefit Plan Audit services.

By creating new SEO-optimized pages and through ongoing off-page optimization, plan administrators will find a CPA auditor they can trust who understands all of the 401K audit requirements.  Furthermore, they will discover the broad range of services this firm provides for business owners, executives and independent professionals.

In addition to promoting this line of business, WSI will be consulting on the firm’s overall Digital Marketing strategy.  This includes analyzing the progress made by other marketing vendors associated with the firm and providing monthly reports and recommendations on how to improve the firm’s online presence. 

 

About WSI

WSI is one of the world’s largest digital marketing agencies and a leader in internet marketing, local SEO, national SEO, Paid Search and Social Media Marketing. With over 1000 offices in 82 countries around the globe, WSI has helped thousands of companies develop and execute comprehensive digital marketing strategies. Contact WSI today to discuss your goals, or do an analysis of your current marketing activities.

This blog originally appeared on http://www.wsidigitalatlas.com/leander-cpa-firm-retains-wsi-to-promote-401k-plan-auditing-services/

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